Garage door
She is standing in the driveway when she calls, and she calls whoever answers.
Marketing and follow-up for garage door companies
A garage door company gets much of its work from people who need help today. A broken spring or an opener that quits can leave a car stuck inside or a house open to the street, and the homeowner keeps calling until someone answers. The Home Service Guild Marketing Operations System supports the four jobs of growth for a business that depends on fast answers, and you own every account it runs on.
About two minutes. You see your score right away.
The four jobs in a garage door business
Getting Found.
In a garage door business, marketing means showing up when someone searches on their phone while standing next to a door that will not move. They are choosing in minutes, so a complete Google Business Profile, recent reviews, and a phone number that is easy to tap all make a difference. Home Service Guild builds the pages on your website, keeps your Google Business Profile complete, and runs your Google search ads and Facebook and Instagram ads in your name, and we track which ads and pages bring in calls, so your budget goes to the ones that bring you jobs.
Reply/Follow Up.
A caller with a stuck door who reaches voicemail will often try the next number on the list. Every call, web form, and text from someone in that spot goes onto one list, and you get an alert on each new one, so someone can call back while she is still standing in the driveway deciding.
Operations.
Repair calls land in the middle of scheduled installs, and the office has to fit them in without losing track of either one. Online booking, invoices, and payment reminders run on a system, and the schedule and each customer's door and opener notes live in your field service software where the whole team can see them.
Word of Mouth.
Springs and openers wear out over time, so a customer you helped once will need a garage door company again. After the job she hears a thank you, and a reminder goes out when a spring or opener checkup is due, so the next time the door acts up, yours is the name she remembers.
An example of what we hear from the garage door companies we work with
A customer called at seven in the morning, and I missed it.
A homeowner called me at seven in the morning because her garage door spring had snapped with her car inside, and she had a meeting at nine. I was up on a ladder on another job and the office was not open yet, so the call went to voicemail and she did not leave a message. By the time I saw the missed call and phoned her back, the second company she tried had picked up and already had a truck in her driveway.
What the Home Service Guild Marketing Operations System does for a garage door company
The Home Service Guild Marketing Operations System runs under all four jobs in your garage door company, from the call that comes in while everyone is up on a ladder to the checkup reminder a few years later. In about twenty years in real estate, Robert Earl called garage door companies as a client and worked alongside them as a business partner, so he has seen how much a homeowner judges a company by how fast it picks up. If your company runs on Jobber, we set it up and support it, and Jobber setup for garage door companies shows how we work with it.
Articles for garage door owners
- How does a garage door company win the caller who is standing in the driveway?A homeowner with a stuck garage door is choosing a company right now. How being found first and answering first decides who gets the repair job.
- How can a garage door company get repeat work from a one-time repair?Garage door customers rarely think about you again after a repair. How a checkup offer and a timely reminder can turn a one-time repair into repeat work.
Questions garage door owners ask us
How can a garage door company win a caller who needs a repair right now?
Be easy to find and answer fast, because that caller is choosing a company right now. When a call does get missed, return it within minutes, while the customer is still deciding, instead of at the end of the day. A complete Google Business Profile with recent reviews helps you get that call in the first place.
What should a garage door company do with a caller who only wants a price?
Give a clear answer, take their name and number, and follow up. A caller who only asks for a price is still deciding, and the company that stays in touch is often the one that gets the job. The Home Service Guild system reminds you to follow up on that quote until they give you an answer.
How do garage door companies get found on Google?
Garage door companies get found on Google with a complete and current Google Business Profile, recent reviews from real customers, and website pages that plainly say what you fix and where you work. The Home Service Guild system asks each customer for a Google review after the job, so fresh reviews keep coming in from real repairs.
Does the system connect to Housecall Pro for a garage door company?
Yes. The Home Service Guild system connects to Housecall Pro, so it works with the software your office and techs already use. If your garage door company uses different software, ask Robert and he will tell you plainly what fits.
Free business score
See which of the four jobs is costing your garage door business the most work.
Eight questions, about two minutes, and your score on screen straight away.
Get my free garage door business score
